The word sustainability is thrown around a lot in our day and age, which of course can only be a good thing, however it’s important to not let the true meaning of “sustainability” get lost in amongst the many and varied messages sent out to us each day. Sustainable living encompasses a whole host of factors and reaches further than just using less plastic, recycling in line with your local authority and buying in bulk… Although these factors are also great! The definition of sustainability is “avoidance of the depletion of natural resources in order to maintain an ecological balance”. This takes into account not just the products you buy and how you recycle the leftover materials, but also the background of where each ingredient was grown and sourced, as well as where and how the product was made and packaged. At CONTENT we select brands that we believe have values working towards a sustainable future. This is why we allow you to shop by ethos so that if you want to make conscious choices around your beauty products, you can do so by shopping under Sustainable Living for reusable, refillable, recyclable, glass or biodegradable.
Reusing for Sustainable Living
Reusable products are something we should be opting for more and more in our day-to-day, as opposed to purchasing a fresh plastic water bottle each day or getting your daily tea or coffee in a disposable takeaway cup. The more we opt for the latter behaviours, the more responsibility we must take for the growing plastic pollution problem our planet is currently facing. It is a chilling thought that every piece of plastic that has ever been produced is still on our planet in some shape or form. But there’s something you can do about it, and that is cut down your own plastic consumption and be more conscious of how often disposables sneak into your life. That’s why we created the REUSE category at CONTENT. RE:USE is a curated selection of reusable products to aid your sustainable living. At the very least, it will help you reduce your need for single-use plastics encountered in daily life. For more tips and tricks on how to reuse for sustainable living, check out Our Guide to Reusable Products.
Refilling for Sustainable Living
Refillery and refillable are two relatively new words in our vocabulary. The idea of refilling jars and bottles of natural beauty products, food and household products might be a new concept to you, and it’s one that certainly excites us! Have you considered what happens to the packaging of your makeup and skincare after you finish an item? More and more beauty brands are providing refillable products and ranges, from refillable makeup compacts to eco friendly reusable razors. If you are working to cut down your plastic footprint, try shopping by RE:FILL at CONTENT and learn more about Eco-Friendly Refillable Beauty Products that will assist you on your journey to sustainable living.
Recycling for Sustainable Living
Recycling, in addition to conserving resources, reduces the already immense pressure on landfills. In many cases, recycling saves energy too. The current amount of UK recycling saves 18 million tonnes of CO2 a year1, says The Waste and Resources Action Programme. That amount is equivalent to removing 5 million cars from UK streets and motorways. It is possible to support recycling, even in your beauty routine. There are now many Recycled Packaging Options for Your Beauty Products and you can shop by RE:CYCLE at CONTENT to play your part. The range under this category on our website includes natural beauty brands that are getting creative about using recycled materials, whether it is in the product itself or the packaging. These are the products and brands to look out for!
1. The Waste and Resources Action Programme. (2011). New report highlights water and carbon impact of wasted food. Retrieved 29 November, 2018, from http://www.wrap.org.uk/content/new-report-highlights-water-and-carbon-impact-wasted-food.